VANDOR CELEBRATES 50TH ANNIVERSARY OF THE BEATLES AMERICAN DEBUT WITH YEAR-LONG DEALER PROMOTIONS
SALT LAKE CITY – February 20, 2014 – In celebration of this year’s 50th anniversary of The Beatles debut in America, Vandor LLC – an industry leader in the design and marketing of licensed consumer goods – recently announced it is offering special dealer promotions throughout 2014 that highlight its legendary roster of Beatles products including the company’s Black & White collection, Yellow Submarine collection and the Album Collage collection.
Vandor’s promotional programs began on February 9, commemorating the 50th anniversary of that groundbreaking night in 1964 when The Beatles made their first American television appearance, live on the Ed Sullivan Show. Retail channel initiatives will continue throughout the year and will coincide with the dates of The Beatles’ first American tour that kicked off in August, 1964.
Although 50 years have passed since the “British Invasion,” the insatiable love for The Beatles still exists today with fans now spanning many generations. Vandor’s unique and extensive Beatles lineup offers gifts for fans of all ages, and the company’s special promotions will give everyone an opportunity to relive the excitement of 1964 all over again.
New plastic travel mug and acrylic cup sets from the classic Black & White collection, coaster sets featuring The Beatles most celebrated albums, and unique wood wall clocks featuring the classic imagery from the Yellow Submarine movie, are some of Vandor’s distinctive Beatles products to be featured throughout this anniversary year.
“The Beatles are one of the most important and influential bands of all time, and it’s exciting to be able to help the British Invasion continue on with our iconic Beatles collections,” said Tom Russo, CEO of Vandor. “Through our unique products, we are able to celebrate the 50th anniversary of Beatlemania in style, bringing the excitement of the band to fans throughout the country.”
All of Vandor’s products will be on display at major gift markets and industry shows throughout the year. For more information or to receive a copy of the 2014 catalog, visit www.vandorproducts.com, call 1-800-755-5966 or email firstname.lastname@example.org.
About Vandor LLC – Where Legends Live!
For more than 55 years, Vandor has been making retro cool with the creation of hip and functional products for fans of all ages. We pride ourselves on setting new standards in the design and marketing of licensed consumer goods that uphold the integrity of legendary properties. With an A-list roster of evergreen cultural icons – including The Beatles, Star Wars, Elvis Presley, Marvel Comics, Hello Kitty, The Simpsons, Marilyn Monroe, John Deere, My Little Pony and many more – Vandor delivers a variety of innovative, trendsetting products that appeal to all generations. Vandor creates about 150 new designs annually and distributes all its products through major national retailers and e-tailers, as well as the independent giftware channel. Vandor has headquarters in Salt Lake City, Utah, with offices in Hong Kong, China and the Philippines.